Paisa USA & UK
Success
Story
Paisa already had a community, but it lacked conversation around its brand. Between August 2025 and January 2026, the account averaged 333 interactions per week and a 2.4% engagement rate: people who saw the content and scrolled right past it. Over the last six months, the content generated 54,459 interactions and 571,355 organic views, with the engagement rate at 7.5%. Weekly organic reach grew 46%, and the pace of new followers went from 76 to 127 per week. In the UK, where we started with 246 followers, the account reached 879: +257% in six months, with minimal ad spend (July 2026).

- +50KInteractions gained
- 2.4% to 7.5%Engagement rate
- +257%Paisa UK follower growth





